Quebec, Canada -- (SBWIRE) -- 05/03/2013 -- Facebook's new retargeting feature has sent many advertisers over to their platform exploiting cheap retargeting. The question is, has Facebook become the best medium of advertising?
Savvy online marketers are rapidly shifting to social media marketing in order to boost their social signals, connect with "real" people, and spend less time dealing with search engine algorithms.
Facebook has recently speculated that in the summer of 2013 they will be rolling out video ads in order to target large segments of the market, and will be chargin advertisers $1,000,000 per day for a 15 second slot. Advertising budgets and costs continue to go up in 2013 and are the new measure for how effective online marketing is going to be in order to market to a specific customer avatar, and gain the exposure necessary for businesses to compete in today's marketplace.
Paid advertising used to be the holy grail of creating an effective online presence and buying customers. The more visits a website gets from their ads the more the search engines would favor and rank them in their search pages. It's no secret that since the Panda and Penguin update that social signals are the new backlinks, and for this reason a large majority of advertisers are focusing their efforts on building a loyal following with that platform. For a website to gain credibility and become well-known in it's particular industry, it must gain these social signals with Facebook 'Likes', Twitter shares, Google +1's and other social media sharing actions. The search engine's now realize that real people's opinions should be valued more than being able to buy, borrow, or beg for backlinks that have little relevance to how much the market really values a particular website.
Martin Crumlish and Greg Jacobs have created software to take advantage of this massive trend and work with social media marketers to grow their Facebook presence automatically without paying tons of expensive ad charges.
In order for websites to succeed with Facebook Fanpage Marketing, there must be a way to deploy customizable pages quickly and easily without knowledge of programming. This allows marketers to strategically plan their social media marketing efforts. That is where Emperor Social comes in. It allows online marketers who are serious about building their customer list, openining up affiliate streams and "offline" marketing streams of income to have an easy to use platform to build and market to their fans.
Dan Brown, a customer who got a chance to review Emperor Social, an online marketing consultant who has also worked with several major startups and companies, Dan has stated the power of fanpage marketing has found to have the most engaging and stimulating effect for prospective clients. Also, Facebook actions are now the #1 leading indicator for search engine optimization (SEO).
"We have been testing Emperor Social's Software Suite, and functionality and we do notice the raw power of it compared to the competition with regards to building a raving base of fans, and having the tools necessary to create high-powered campaigns quickly", Dan commented. "It's not surprising to see thousands of fans interact on statuses and the company to get more credibility because they are backed by real people, much more reliable than an anonymous email in the eyes of prospective clients and the search engines."
For readers who'd like to know more about Emperor Social, Dan has written a great article on facebook fanpage marketing at Emperor Social Bonus and offered the best bonuses on the market to give maximum value.
About Dan Brown
Dan Brown, creator of Emperor Social Bonus states the importance of social media marketing and had the chance to review the most powerful software released to date for Facebook fanpage marketing.
Media Contact:
Dan Brown
dan@emperorsocial-bonus.com
Montreal, Quebec
http://emperorsocial-bonus.com