Miami, FL -- (ReleaseWire) -- 01/07/2014 -- Michael Burke, a 25-year personal trainer, recently announced the launch of his new in-home fitness program, The Amplio Vita Project. True to its name, which is Latin for “improve life,” The Amplio Vita Project was introduced as an alternative method for people interested in losing weight at home.
According to Burke, many people avoid the typical “gym” environment due to cost, sensitivity, self-consciousness about their physical appearance, or prior less-than-positive experiences. The Amplio Vita Project aims to reach out to this special group of people by providing them with access to an interactive fitness and health website. The website will offer three original and new one-hour videos per week, totaling about 12 to 14 videos per month. Each video will contain two segments—a workout and meal prep/health informational—for a monthly membership fee of $11.99.
Each workout will be 30 to 35 minutes in length. On the surface, each routine will appear simple and doable while remaining safe, comprehensive, and challenging. Burke incorporates strength, cardio-respiratory, core strength, balance, coordination and flexibility seamlessly into each routine. These workouts require only the most basic equipment: a set of dumbbells, a mat and a large stability ball.
Additionally, the video meal prep and health info segment will be 25 to 30 minutes long. Each video will take the viewer through a step-by-step process of creating a healthy, simple, and quick meal while sharing all the healthful benefits of the products used.
Burke welcomes donations to The Amplio Vita Project. At this time, the project’s goal is to raise $21,800 to cover website, equipment, consultant, and marketing costs. Anyone who is interested in learning how to raise money for The Amplio Vita Project can visit the campaign’s Indiegogo page. Burke is offering various perks for contributors, including giftable memberships and merchandise.
“I believe anyone can see that there is a large part of our population who find it difficult, if not near impossible, to actually set foot inside any public fitness facility,” said Burke, adding that his wish was to share his experience and knowledge with anyone who has the desire to improve their body.
“I want to remove all the obstacles that may prevent anyone from starting to improve their life. The Amplio Vita Project has a minimal cost with maximum value.”
Individuals interested in learning more about Burke and The Amplio Vita Project can visit the project’s Indiegogo page for more information. Customers can also subscribe to The Amplio Vita Project’s Facebook page for frequent updates about the project.
About Michael Burke
Michael Burke is the founder of The Amplio Vita Project. He has worked as a professional personal trainer for over 25 years and has taught hundreds of classes and individuals. Burke is 100 percent committed to people seeking fitness and believes that everyone should have the opportunity for expert instruction that's professionally designed to address something as fundamental as their health. For more information, please visit http://www.indiegogo.com/projects/the-amplio-vita-project