Boston, MA -- (SBWIRE) -- 06/04/2014 -- BMI View: Israel remains one of the most developed consumer electronics markets in the Middle East, with a high smartphone penetration and rising demand for notebooks. Moreover, it continues to attract considerabl e interest from global IT and consumer electronics firms owing to its skilled workforce and vibrant start-up market . However, the implementation of government austerity programmes and deteriorating consumer confidence are expected to continue weighing on consumer spending in 2014, posing a downside risk to our otherwise positive outlook.

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We forecast continued demand for smartphones and notebooks, coupled with the launch of 4G mobile data networks, to support average annual growth of 5.5% in Israel's consumer electronics market during our five-year forecast period to 2018.

Headline Expenditure Projections

- Computer h ardware s ales: USD2.7bn in 2013 to USD2.9bn in 2014, up 5.9% in US dollar terms. Tablets set to gain traction as operators prepare to launch 4G networks, putting further pressure on desktop sales.
- AV s ales: USD533mn in 2013 to USD562mn in 2014, up 5.6% in US dollar terms. Continued sales of Sony and Microsoft's consoles and flat-screen TVs support strong growth in the segment.
- Handset s ales: Outperforming segment of the consumer electronics market, rising 11% between 2013 and 2014 to USD457mn. Ever-increasing 3G penetration and preparations for 4G should support growth in sales and shorten replacement cycles.

Key Trends And Developments

Although the Ministry of Communications has not yet released 4G spectrum to mobile operators, Israel's five MNOs entered into two separate infrastructure sharing agreements in preparation for the launch of LTE. In November 2013 Partner and HOT Mobile entered into a 15-year 50:50 joint venture to operate and develop a single radio access network, pooling their spectrum resources and sharing network infrastructure. The following month Cellcom, Pelephone and Golan Telecom...

The Israel Consumer Electronics Report has been researched at source and features latest-available data covering both the manufacture and sale of consumer electronics products, critically analysing - and forecasting - the market dynamics affecting each sub-sector, including audio-visual, computers, mobile handsets, gaming and automotives electronics. Furthermore, the report analyses the domestic and global economic trends driving device demand and provides company rankings and competitive landscapes covering leading multinational and national consumer electronics companies and analysis of latest industry news and trends in Israel.

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