Albany, NY -- (SBWIRE) -- 03/01/2019 -- The natural sweetener market is likely to gain growth in the near future owing to the increase in health conscious population. Increasing use of natural sweeteners is also resulting in the new food product development. Moreover, technological development is also leading to the new product development. The government of various countries are also contributing towards the market growth by introducing regulations on the use of natural sweeteners in processed foods, along with the content and design change in the nutrition facts label.

Various scientific studies have also proved certain natural sweeteners to be good for health. Meanwhile, there is an ongoing research on developing new natural sweeteners with various health benefits. Companies are also looking forward to developing new natural sweeteners by conducting research and using advanced technologies.

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The trend of no added sugar is also growing, however, products using natural sweeteners will continue to grow as producers are trying to reduce sugar without the use of artificial sweeteners. In beverages industry, especially soft-drink producers are increasingly adding natural sweeteners to their products. This factor is also influencing the market growth for natural sweeteners.

The natural sweeteners market is expected to register significant growth during 2017-2026. The market is expected to register a 4.5% CAGR between 2017 and 2026. The global natural sweeteners market is also expected to clock 39,091.7 mn in revenues by 2026 end.

Moreover, companies are investing more funds in R&D to further test the viabilities of various natural sweeteners. A prime example of this might be sugar-stevia based soft drink launched by Coca-Cola recently. The product was launched US, Europe and South America. This expansion of natural sweeteners can be restricted by substitutes to natural sugar, which are also being launched simultaneously. However, large variety of natural sweeteners including vacon root, date syrup, coconut sugar, brown rice syrup, Palmyra jiggery, etc are still available in large quantities.

Global Natural Sweeteners Market- Research Methodology

The report by Transparency Market Research (TMR) offers an in-depth analysis of the various factors in the global natural sweetener market which are leading towards the market expansion. Various trends, drivers, opportunities, and challenges are also provided in the report which is expected to impact future prospects in the market.

High Intensity Natural Sweeteners to Emerge as the Top-Selling Product

In the global natural sweeteners market, high-intensity flavours are expected to emerge as the largest selling products during the forecast period. By 2026, high intensity natural sweeteners are expected to churn revenues up to US$ 21,800 mn. These natural sweeteners are growing in demand due to their usage in dietary foods among increasingly health conscious consumers. Steviol glycosides are also increasingly being used as natural high intensity sweeteners followed by monk fruit sugar.

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Food and Beverages Industry Expected to Emerge as the Largest User of Natural Sweeteners

The food and beverages industry is expected to become the largest purchaser of natural sweeteners during the forecast period. The industry is expected to post more than $27,900 million in revenue by 2026. The industry is expected to increase its demand for stevia and erythritol from the natural sweeteners market. Growing lifestyle diseases such as diabetes, changing lifestyle and other health concerns are expected to drive the demand for natural sweeteners market during the forecast period. The food and beverage industry is steadily moving towards natural low-calorie sweeteners.