Boston, MA -- (SBWIRE) -- 06/04/2014 -- Sanitary protection grew by 3% in current value terms in 2013. The growth was mainly a result of new launches and due to the VAT increase from 23% to 24% in January 2013. While maturity hindered volume sales from growing more profoundly, some consumers traded up from basic to more advanced products, thus helping to add bigger value sales to the category.

Euromonitor International's Sanitary Protection in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Sanitary Protection market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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