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New Market Report: Wine in Latvia

New Beverages market report from Euromonitor International: "Wine in Latvia"

 

Boston, MA -- (ReleaseWire) -- 06/26/2014 -- Wine is a very versatile category with numerous players and different price band products. As a result, it is impacted by contradictory trends. From one side, there still are consumers who appreciate cheap wine brands such as kagor, a type of wine popular in Russia, Belarus, Ukraine, Moldova, Armenia and in a number of other countries since Soviet times. From the other side, wine-drinking culture is developing in Latvia, and consumers willingly enrich their knowledge of different types of wine and try new, often more expensive brands. However, an aggregate performance in 2013 was slightly negative, which to a large extent was contributed by a 5% volume decline in the sparkling wine category.

Competitive Landscape

Latvijas Balzams, with its broad sparkling wine range, continued to lead wine in 2013. The company?s key brands are Rigas Sampanietis, Sovetskoye Shampanskoye, Svetskoe and, since 2012, also Rigas Diva line. The company?s products are perceived as the best combination of quality and price. Apart from that, the company enjoys strong sales of its fortified wine branded Agdams.

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Industry Prospects

Volume sales are expected to see a CAGR of 2% over the forecast period. The ongoing development of wine culture in Latvia is expected to lead to a constant year-by-year improvement of total wine sales during the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Wine industry in Latvia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wine industry in Latvia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wine in Latvia market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market volume shares
- Five year forecasts of market trends and market growth
- Production, imports by origin, exports by destination
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Wine in Latvia?
- What are the major brands in Latvia?
- How do sales of new world wine perform in comparisons to old world wine?
- Which countries are the main wine exporters and importers?
- Is wine mainly consumed in on- or off-trade channels? 
- Have other sparkling wines like cava and prosecco benefited during the recession at the cost of Champagne?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Browse all Beverages research reports at Fast Market Research

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