Fast Market Research

New Market Research Report: Imaging Devices in the US

New Consumer Goods research report from Euromonitor International is now available from Fast Market Research

 

Boston, MA -- (SBWIRE) -- 11/17/2014 -- As of January 2014, 58% of all US adults owned a smartphone, according to Pew Research Center, an increase from just 35% in 2011, an indicator that smartphone ownership is fast becoming a part of everyday life for a majority of Americans. Most flagship phones come with a minimum of 8-megapixel cameras and a variety of apps and suites to edit photos on the go and then share them via messaging or the internet. For many consumers who take lots of photos, the quality of their phone?s camera is an important purchasing point. Nokia?s Lumia line has helped boost sales and revive the Windows phone ecosystem largely because it brought one of the best camera options to a phone yet. The Lumia 1020 which was released in 2013 features a 41-megapixel camera with image stabilisation and a high-resolution zoom. This model, among other, cheaper, yet still camera-heavy models, helped increase unit sales of the brand?s smartphones by 150% in 2013. Clearly, the demand for smartphones which double as impressive cameras remains high, and as phone OEM?s are essentially able to graft fixed lens cameras onto their flagship phones, there remains few reasons to choose to carry around two devices if you care about taking pictures.

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Industry Prospects

Imaging devices in the US is expected to see declining sales at a retail volume CAGR of 9% throughout the forecast period, with no type of cameras or camcorders helping to lift sales. Digital cameras is expected to do the least poorly with a drop in sales at a 7% retail volume CAGR in the forecast period, largely due to increasingly better quality features and video capture along with the popularity of professional-quality models.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Imaging Devices industry in USA with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Imaging Devices industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.

The Imaging Devices in USA market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Imaging Devices in USA?
- What are the major brands in USA?
- What is the growth rate for digital cameras?
- How is the growth of mobile phone cameras affecting the traditional camera market?
- What are the latest trends in mirrorless cameras?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research
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