Boston, MA -- (SBWIRE) -- 01/23/2015 -- In Morocco, electronics and appliance specialist retailers have adopted a strategy of launching the latest technologies in electronics in order to attract more consumers. Various key players, such as LG Electronics, Samsung, Microchoix and Electroplanet, continued to launch new generation LCD TVs, phones and laptops. Key players also adopted a discount strategy on old electronic items in order to launch new ones. Discounts can reach 50% at some times of the year. Online sales also are boosting sales of electronics in Morocco, rather than just in-store sales. Amazon.com, Dell, and other mixed sales websites, such as Jumia.ma, also contribute strongly to sales of electronics in Morocco.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Electronics and Appliance Specialist Retailers industry in Morocco with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Electronics and Appliance Specialist Retailers industry in Morocco, our research will save you time and money while empowering you to make informed, profitable decisions.

The Electronics and Appliance Specialist Retailers in Morocco market research report includes:

- Analysis of key supply-side and demand trends
- Detailed market shares for international and locally-based retailers
- Historic number of stores, selling space and values, company and brand market shares
- Five year forecasts of market trends and market growth  
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- How big is the Electronics and Appliance Specialist Retailers channel in Morocco?
- Who are the leading retailers in Morocco?
- How are electronics and appliance specialists competing against the grocers?
- How is the internet affecting electronics and appliance specialists?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

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