Fast Market Research

Recently Released Market Study: Austria Telecommunications Report Q4 2012

Recently published research from Business Monitor International, "Austria Telecommunications Report Q4 2012", is now available at Fast Market Research

 

Boston, MA -- (ReleaseWire) -- 12/05/2012 -- BMI View: Austria's all-important mobile market reported slower than expected growth in H112 as the weaker domestic economy weighed on consumer spending and made operators' low-cost 'no frills' services more appealing than ever. The postpaid user base contracted slightly as a result and was buoyed only by the higher value service from 3 Austria. Market saturation also has a role to play in the slowdown of growth and operators must work harder to extract more value from the customers they already have. This leaves some interesting opportunities in the MVNO space, and Tele2 and UPC appear to be ready to move in on the converged services opportunity.

Key Data

- Revised data from the regulator showed that the broadband market grew less dynamically in 2011 than had previously been reported, though mobile broadband remained the principal driver of growth. Subscriber additions were lower than expected in H112 and our five-year forecasts have been reined-in.
- Blended mobile ARPU generally declined in H112, although 3 Austria reported a slight improvement. 3's ARPU is likely to be hit by the absorption of Orange, while Telekom Austria's acquisition of Yesss! will increase its exposure to the lower end of the market, also weighing on ARPUs. We have revised downwards our overall ARPU forecast.

View Full Report Details and Table of Contents

Key Trends & Developments

Telekom Austria and T-Mobile continue to increase capacity on their core radio and optical cable transmission networks in order to keep pace with growing volumes of mobile data traffic. Close to 50% of mobile service revenue on the A1 network comes from non-voice services, while T-Mobile reports that 40% revenue was related to mobile data.

Local and European Commission-level scrutiny of 3 Austria's proposed acquisition of Orange Austria was ongoing at the time of writing, with reviews focusing on 3's capabilities of serving MVNO partners and the effect on the wider mobile market of Telekom Austria's absorption of Yesss!

About Fast Market Research
Fast Market Research is an online aggregator and distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff will help you find the right research to fit your requirements and your budget. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

Browse all Fixed Networks research reports at Fast Market Research

You may also be interested in these related reports:

- Central America Telecommunications Report Q4 2012
- Hungary Telecommunications Report Q4 2012
- Japan Telecommunications Report Q4 2012
- France Telecommunications Report Q4 2012
- Australia Telecommunications Report Q4 2012
- Malaysia Telecommunications Report Q4 2012
- Spain Telecommunications Report Q4 2012
- Peru Telecommunications Report Q4 2012
- Kenya Telecommunications Report Q4 2012
- Sri Lanka Telecommunications Report Q4 2012