Sauerweinstr, Hannover -- (SBWIRE) -- 09/06/2011 -- Digital signage displays can provide opportunities for industry growth little imagined only a decade ago. This is because of the reason that it found strong likeability from both advertisers, as well as consumers. They are strong advocates of digital signage.

Being digital is important. The ability to change messages in real time is a benefit to advertisers and a vital public service. Millions of motorists have seen presidential primary results via digital billboards. They seem to be in much better shape than TV, radio and print.

Because sometimes a picture really is worth a thousand words, digital signage displays have gathered such popularism. Its hard to imagine how digital signage really is everywhere, and how it can touch the average consumer multiple times throughout the course of her day. For instance, one Arbitron study shows that 70 percent of consumers are exposed to place-based video screens every month, and 52 percent are every week.

The brand that stands out in the retail environment is the brand that stays top of mind and the brand that makes the sale. For this, one big plus for digital signage is the ability to continue delivering the same dynamic messaging the customer has become familiar with during their online search, and carry it all the way through to the point of purchase. A digital sign providing information will prevail over printed POP every day. Digital POP also brings the messaging customers are familiar with into the showroom alongside special promotions.

Digital signage displays are active, interactive, and provides value to the consumer. Moreover, they are flexible to any messaging needs. They are neither printed, nor re-printed. This makes them cost-effective, as well as environment friendly. Some more of its specific benefits are:

You can quickly and easily update prices on a digital signage rather than spending more money to print the posters

It uses animation to grab attention. A video clip of the food is more enticing than a static image.

You can schedule the food menu based on the time of the day. E.g. Breakfast for the morning, lunchtime for the afternoon and dinner for the evening.

You can easily manage and update the content yourself rather than relying on a designer. Once you have the template designed, all you need to do is just update the content. The process of changing the content has now become so much easier.

It’s now more affordable!!!!

To know more about digital signage displays, visit http://www.easydisplay.co.uk