Atlanta, GA-- (SBWIRE) -- 12/09/2009 -- Digital Signage Expo (DSE), the world’s largest International Tradeshow and Conference dedicated to digital signage, interactive technology and out-of-home networks has announced that its 2010 Pre-Conference Program, scheduled for Tuesday, Feb. 2, 32010, in Las Vegas, will feature a full day Digital Out-of-Home Advertising Summit and a full day Certification Program, as well as SPEED Training and DSE’s popular Live Guided Installation Tour.

DSE’s Pre-Conference Digital Out-of-Home Advertising Summit will include seven 45-minute seminars targeted to Brand Marketers and Advertising Agency Professionals:

• The Dawn of Digital Out-of-Home
• Walmart Smart Network: Results, Best Practices and the Future of In-Store Media
• Resources Wish List: What Brands Need From You…NOW!
• Digital Out-of-Home Brand Planning: Realities & Roadmaps for Success
• Digital Out-of-Home Consumer Connections: The 5 Viewer Principles for Success
• Innovation Meets Measurement
• Digital Out-of-Home’s Technology Arsenal: What’s Here, What’s Coming
• Panel Discussion

The Digital Signage Experts Group certification program, offered in conjunction with Brawn Consulting, is a comprehensive one-day seminar allows participants to earn a DSCE, or Digital Signage Certified Expert designation based on industry best practices and will cover fundamentals, basic theory, project management, and advanced project management.

The half day “SPEED” Digital Signage Training Program (Structures for Planning, Explanation, Excitement and Deployment) offered in conjunction with The BUNN Company, provides comprehensive, practical and accelerated training for potential and new end users, suppliers, advertisers and investors, helping them to better plan, launch, deploy and apply digital signage and digital out-of-home media.

DSE’s Live Installation Tour will begin at 9am on Tuesday, 2/23 and run through 1pm. The four-hour escorted coach tour will showcase installation sites around the city of Las Vegas so attendees can see how real-world applications have transformed sales environments and observe customers interfacing with new technologies. Participants will be accompanied by brand spokespeople who will be on hand to answer questions and speak to the challenges they faced in concept, and design and implementation at each tour stop.

Chris Gibbs, President of ExpoNation LLC, which produces DSE said, “We’ve created value-added pre-conference offerings because Digital Signage Expo’s mission is to aid in the digital signage industry’s growth by serving as a principal resource for information and education, and a thought-leading hub for networking and sharing ideas.”

Digital Signage Expo, co-located with the Interactive Technology Expo, Out-of-Home Network Show, and Digital Content Show will take place February 23-25, 2010, at the Las Vegas Convention Center in Las Vegas. To exhibit or attend, contact Chris Gibbs, (770) 649-0300, Ext. 17. Or, for more information, visit http://www.digitalsignageexpo.net.

For more information, contact Communications Representative
Geri D. Wolff, Market Works International, Inc. (386) 447-0018
gwolff@market-works.com