ITC Limited Foods Division

Aashirvaad Ready Meals Delivers a Box-Office Hit

 

Bangalore, Karnataka -- (SBWIRE) -- 08/03/2010 -- The taste of home food never got more entertaining! Now watch all your favourite movies at half the cost while you savour delectable food with Aashirvaad Ready Meals!

Aashirvaad Ready Meals now offers the most amazing movie bonanaza which entitles you to a 50% discount on the purchase of any movie ticket (subject to a maximum discount of Rs 100/- per ticket). With the purchase of a pack of any of the 10 lip smacking offerings of Aashirvaad Ready Meals the consumer receives a voucher. Basis the redemption details on the voucher, the consumer can choose cinemas/multiplexes of choice from a wide variety of options and book tickets online for half the price!

This bonanza is valid in the cities of Bangalore, Chennai, Hyderabad, Kolkata, New Delhi, Mumbai, Pune and Ahmedabad only.
So rush and buy your pack today from the nearest large format organized retail store or online on http://www.indiaplaza.in/Foods/Browse.aspx?Type=Bam&Value=Aashirvaad-Masala-Movie-Offer&PageNo=1

More on Aashirvaad Ready Meals
The house of Aashirvaad presents Aashirvaad Ready Meals - a range of ten of the most popular Indian dishes in a ready-to-eat format. This range endeavours to provide the consumer an experience of authentic, home-made food at a highly affordable price ranging from Rs.35/- to Rs.50/-. Just Heat and eat to enjoy these lip-smacking offerings which are 100% Natural with 0% preservatives. The portfolio includes traditional delicacies such as Aloo Mutter, Pindi Chana, Palak Paneer Dal Makhani, Navratan Korma, Yellow Dal Tadka ,Mutter Paneer, Rajma Masala, Pav Bhaji and Pongal.

About ITC
ITC is one of India's foremost private sector companies with a market capitalisation of over US $ 22 billion and a turnover of US $ 6 billion. ITC has a diversified presence in Cigarettes, Hotels, Paperboards & Specialty Papers, Packaging, Agri-Business, Packaged Foods & Confectionery, Information Technology, Branded Apparel, Personal Care, Stationery, Safety Matches and other FMCG products. While ITC is an outstanding market leader in its traditional businesses of Cigarettes, Hotels, Paperboards, Packaging and Agri-Exports, it is rapidly gaining market share even in its nascent businesses of Packaged Foods & Confectionery, Branded Apparel, Personal Care and Stationery.

As one of India's most valuable and respected corporations, ITC is widely perceived to be dedicatedly nation-oriented. Chairman Y C Deveshwar calls this source of inspiration "a commitment beyond the market". In his own words: "ITC believes that its aspiration to create enduring value for the nation provides the motive force to sustain growing shareholder value. ITC practices this philosophy by not only driving each of its businesses towards international competitiveness but by also consciously contributing to enhancing the competitiveness of the larger value chain of which it is a part."

For more information please visit: http://www.itcportal.com/