Williamstown, VIC -- (SBWIRE) -- 04/30/2015 -- Google, being the most popular search engine the world over, has released two search results ranking algorithms codenamed Panda and Penguin. Google Panda was first released on February 2011 while Google Penguin was released on April 2012.

Google Penguin penalizes websites violating the Google Webmaster Guideline. These websites are involved in black-hat SEO to manipulate the amount of links pointing to them. Google Panda, on the other hand, penalizes websites that are 'low-quality' or 'thin sites'. Essentially, these websites are those that have low quality content, use plagiarized material, and basically failing to meet the quality content standards set by Google.

About Google, Rank It Up
For a lot of business owners whose sites have been penlaised by Google, Rank It Up has been helping them get out of that sticky situation for quite some time now with excellent success rates. Rank It Up has SEO experts who analyze sites that have been hit by Google Panda or Penguin penalties and then effectively provide a framework through which sites can be returned to its original state and even be improved further on top of that. Being perfectly aware of what Google expects of sites, Rank It Up has taken it upon themselves to not only rid your site of unnatural links or low quality content but will also advise on the things needed to do to avoid Google penalties in the future.

This coming April 21, Google will be releasing a new algorithm for mobile-friendly websites. This will affect a website's search results ranking if Google does not deem it mobile-friendly through the new algorithm. Rank It Up is ready for whatever scenarios may arise from this release.

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