Naperville, IL -- (SBWIRE) -- 05/04/2015 -- Reportstack, provider of premium market research reports announces the addition of Winter Tires in Italy - Market Research Report 2015-2019 market report to its offering
Utility of Winter Tires:
Compared to a summer tire or an all season tire, winter tires provide better grip and traction and also reduce the braking distance. Statistically, a vehicle moving at a speed of 50km/h and equipped with winter tires, comes to a standstill (when applied brakes) after 35 meters, as opposed to a distance of 43 meters for a vehicle running on regular or all-season tires.
Winter tires are usually manufactured using compounds that produce grip at low temperatures and a tread pattern to make running of vehicles in snow much easier. Winter tires have 35 percent more groove area that would displace the snow and slush. The tread patterns for winter tires have more blading as compared to the summer tires. A winter tire has a very narrow tread width as the narrow tread assists in preventing the tire from floating on the snow and slush. The winter tires are constructed or designed to have a lower stiffness or spring rate.
Demand for Winter Tires in Italy:
Italy embraced winter tire laws on November 8, 2011 (AttoDirigenziale and Provincia di Firenze). As per these laws, vehicles in the country need to have winter tires. Road signs indicate the use of winter tires from mid-November to mid-April. As the country has mixed weather conditions that differ from inland northern areas to the coastal areas, a considerable difference in temperature is observed during winters. For instance, during winters the temperature may vary in the range of -2 degree Celsius in Milan to 20 degree Celsius in Palermo. Typically required for places with less than 7 degree Celsius of temperature, such variations have created a market demand for winter tires.
The growth of the automotive industry in the country drives the demand for winter tires. As of 2011, Italy had 605 passenger cars per thousand people, which in a way depicts the commercial viability of the Winter Tire Market in the country. While Italy has over 37 million passenger cars in use, the light commercial vehicle segment is also growing steadily, and it is positively impacting the demand for winter tires in Italy.
Market Opportunities in Winter Tires Replacement:
Regions that experience snowfalls are declared apt for winter tires. Vehicle owners tend to change tires twice a year, once at the onset of winter, and the other during the beginning of summers, which results in additional sales for tire vendors.
The replacement market is of significant importance as the majority of tire sales come through the life of a vehicle generated here. Tire vendors are encouraged to introduce new product offerings in the market thanks to the growing OEMs and replacement tires segment. For OEMs, tires form a part of the overall finished product they offer in the market, and, therefore, the relative sale volumes can be attributed to replacements. Replacement tires reach the market either through company-owned retail chains, franchises retail outlets or multi-brand dealers and whole sellers.
Winter Tires Segmentation by Product Type:
Analysts have calculated the market size on the basis of the unit sales of winter tires in Italy. The market includes the following product segments:
Passenger Car and Utility Vehicles Winter Tires
LCV Winter Tires
Truck Winter Tires
Bus Winter Tires
Top Companies in the Winter Tire Market in Italy:
The research report includes an in-depth study of the prominent tire companies including the following:
Bridgestone Corp
Continental
Cooper Tire
Goodyear
Kumho
Maxxis International
Michelin
Nokian
Pirelli
Rosava
Sumitomo
Toyo Tire
Apollo
Yokohama
The report also includes a comprehensive SWOT analysis of the top companies, discussing their various business segments by revenue and by geography.
Other Sections Include an Analysis on the Following:
Key Drivers and their Impact on the Winter Tire Market in Italy
Market Challenges and their Impact on the Winter Tire Market in Italy
Key Trends and their Impact on the Winter Tire Market in Italy
Understand the EU norms affecting the Winter Tire Market in Italy
Understand the raw materials and life cycle of tires
SWOT Analysis of the top companies in the Winter Tire Market in Italy
Other Related Reports:
Agriculture Tires Market in US 2015-2019
Winter Tire Market in Germany 2015-2019
Winter Tire Market in France 2015-2019
Winter Tire Market in Poland 2015-2019
Agriculture Tires Market in Canada 2015-2019
Complete report is available
http://www.reportstack.com/product/200388/winter-tires-in-italy-market-research-report-2015-2019.html
Contact:
Roger Campbell
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