Lewes, DE -- (SBWIRE) -- 05/04/2015 -- Report forecast the online lingerie market in India to grow at a CAGR of 42.32% over the period 2014-2019.

India is one of the most attractive retail targets globally and represents a huge untapped market for lingerie. The term lingerie is mainly used for fashionable and alluring undergarments. Novelty, an evolving fashion industry, and growing need for comfort have resulted in increased demand for lingerie across geographies. The concept of online lingerie stores has enhanced the growth prospects of the lingerie market as it offers a wide range of international and private labels on a single platform.

This report covers the present scenario and the growth prospects of the online lingerie market for India for the period 2015-2019. To calculate the market size, the report considers the revenue generated from the online sales of lingerie. Product segments such as bras, daywear, loungewear, shapewear, sleepwear, and panties have been discussed in the report.

According to the report, India, the young female population of the country invest a significant amount of time and money in staying updated with the latest fashion trends. As a result, vendors are facing increased interest across all the apparel categories, including garments such as lingerie, from the female consumers in India. The availability of lingerie online is considered as a boon by many consumers as it eases their purchasing process.

Further, the report states that despite the availability of various apps and other services online, choosing the correct product and measurement can be a potential concern for customers.

Online Lingerie Market in India 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers India; it also covers the online lingerie market landscape in India and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key players in Online Lingerie Market in India 2015-2019: Gokuldas Intimatewear (GI, Enamor), Jockey International (Jockey), Lovable Lingerie (Lovable), MAS Holdings (Amante) and MTC Ecom (PrettySecrets)

Other Prominent Vendors in the market are: Baci Lingerie, Calvin Klein, Chantelle, Cloe, Etam, Hanes Brands, La Maison Lejaby, Laceandme, Lindex, Lise Charmel, Triumph, Wacoal, Wolf Lingerie and Wolford

Market driver
- Changing consumer preferences
- For a full, detailed list, view our report

Market challenge
- Difficulty in choosing right product
- For a full, detailed list, view our report

Market trend
- Increased penetration in smaller towns
- For a full, detailed list, view our report

Key questions answered in this report
- What will the market size be in 2019 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

Spanning over 88 pages, "Online Lingerie Market in India 2015-2019" report covers Executive Summary, List of Abbreviations, Scope of the Report, Market Research Methodology, Introduction, India: An Overview, Online Retail in India, Market Landscape, Product Segmentation, Buying Criteria, Market Growth Drivers, Drivers and their Impact, Market Challenges, Impact of Drivers and Challenges, Market Trends, Trends and their Impact, Vendor Landscape, Key Vendor Analysis.

For further information on this report, please visit- http://www.marketresearchreports.com/technavio/online-lingerie-market-india-2015-2019

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