Fairhope, AL -- (SBWIRE) -- 05/06/2015 -- Google has denigrated the desktop Internet. It is still here, however, for Google it simply got less important.

At least this is the implied message in Google's latest Mobile search update. Google is now judging at what level a website is "mobile-friendly" and is utilizing that metric to weight the search engine results offered to mobile devices.

Mobilegeddon is the 3rd update from Google released on April 21,2015, which is a slow push for website developers to start creating mobile friendly websites. First, Google declared that it'd start giving away sites which used flash and simultaneously rewarding mobile-friendly websites. Originally, that was only a tag next to search engine results on smartphones or tablets that informed audiences the website was "Mobile-friendly."

Today Mobile-friendliness has relocated from visible promos and alerts to impacting real site rankings in search engines. Here's what Google claims, "The mobile-friendly update may raise the rankings of mobile-friendly websites on mobile SERP worldwide. (Alternatively, websites created only for large displays could see a substantial loss in rankings in mobile SERP.)"

Google is now taking mobile-friendliness as the one ranking sign amongst many. As Google expresses it, "If a website with top quality content isn't mobile-friendly, it might still rank high if it's excellent content for the requested query."

However, if there is a site with excellent content that is desktop-only along with a site with excellent content that has responsive design, the 2nd site may possibly outrank the first.

The only hope for web developers who still haven't accepted any type of responsive designs the fact that this change just influences cellular search engine results. Therefore, if a website fails on mobile devices, it will drop, roughly 35% of its traffic.

About Green Circle Agency
Green Circle Agency, a digital marketing firm based in Fairhope, Al is a leading supplier of responsive and SEO friendly site designing & creative website elaboration. They also offer social media advertising along with the product and service promotion, marketing and Search Engine optimization (SEO).

Contact Information:
For more information and other media related inquiries, please contact:
City: Fairhope
State: Alabama
Country: USA
Contact Name: Green Circle Agency
Contact Email: support@greencircleagency.com
Complete Address: P.O. Box 1085
Zip Code: 36533
Contact Phone: 800-773-6503
Website: http://www.greencircleagency.com