Kangaroo Ground, Australia -- (SBWIRE) -- 05/06/2015 -- Practiceedge is a leading provider of websites for medical personnel and SEO for health professionals. Search engine optimization (SEO) is an essential element of any website and its inclusion or omission will drastically affect how a website performs.

"Underperforming websites are common," said Simon Mauger, founder of Practiceedge. "To rise above your competition, your website must be carefully structured to appear front and center when users are searching."

SEO is a complex process comprised of many elements. The goal is for an individual's website to rank higher in search engine results. Internet users typically only view the first page of search results that are returned. Businesses that appear on the first page are perceived by potential customers as more progressive, experienced and reliable.

Every element of a website is critical in the SEO process, from the wording used to the way visitors navigate the page. Search engines don't "see" websites the same way people do. SEO helps search engines see and recognize particular websites.

SEO is a multi-faceted process. Practiceedge begins with an in-depth analysis of the competition and content creation that emphasizes the client's practice. The firm optimizes the content on the website with keyword themes for areas closet to the client's practice, along with keywords that reflect the practice and search terms people are most likely to use.

Link building to authoritative sites, social media submissions and online press releases create higher visibility and enhances branding. Profile and page optimization is utilized for Google Plus, along with Google Webmaster tools. Clients know exactly how their website is performing with Google analytics and reporting.

SEO accomplishes multiple goals for medical professionals that include:

- Higher search engine placement
- Higher visibility
- More referrals
- Greater new patient acquisition and retention
- Creates a commanding online presence

Each website is created with responsive design, allowing it to be displayed optimally on devices ranging from desktop computers to smartphones. It eliminates the need for a second site for mobile devices.

Practiceedge specializes in SEO for health professionals to assist them attract and retain patients. Websites utilize a full range of SEO techniques for easy navigation and provide information that encourages visitors to stay and browse the site, while making sites more attractive to search engines.

For more information, contact Mauger by phone at 03 9712 0723, via email at info@practiceedge.com.au or visit Practiceedge online.

About Practiceedge
Founded by Simon Mauger, Practiceedge provides high-quality and affordable website design, hosting and marketing services for healthcare professionals. The firm's founder brings 15 years of experience as a chiropractor and 10 years in software development and marketing strategies to each project to help client practices grow, thrive and expand. Practiceedge maintains a presence on Facebook , Twitter and Google+

MEDIA CONTACT INFORMATION
Simon Mauger
Founder
Practiceedge
Phone: 03 9712 0723
Website: http://practicewebsite.com.au