Raleigh, NC -- (SBWIRE) -- 02/01/2011 -- SUBWAY® restaurants has announced that the Lehigh Valley market will partner with the Allentown Rescue Mission (http://www.allentownrescuemission.org) during the month of February for the Have a Heart campaign. Through the campaign, SUBWAY® restaurants will raise money for the Allentown Rescue Mission by asking customers to donate $1 to help feed the homeless. In return, customers will receive a coupon for one free 6-inch sub with the purchase of another 6-inch sub. The campaign will run from Tuesday, Feb. 1 until Monday, Feb. 28.

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“Subway is excited to partner with the Allentown Rescue Mission and raise money and awareness for the homeless in the Lehigh Valley,” said Gary Lentz, board chair and SUBWAY® owner. “We have great customers and anticipate that the Have a Heart campaign will be very successful.”

“The Allentown Rescue Mission is pleased to be in partnership with SUBWAY® for the Have a Heart campaign," said Gary Millspaugh, executive director of the Allentown Rescue Mission. "Hunger, poverty and homelessness affect many as the economy struggles to recover from the greatest recession in 75 years. When we reach the goal of $15,000, it will be a tremendous boost to the work of the Mission; many people will be fed, and many more will have an opportunity to end their homelessness. An ideal partner in the fight against hunger, SUBWAY® delivers excellent value in the food it serves every day. That great value will attract lots of people to give just one dollar and help the Mission reduce hunger and homelessness in our community.”

About SUBWAY® RESTAURANTS
The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 33,000 locations in 92 countries. Headquartered in Milford, Conn., and with regional offices in Amsterdam, Beirut, Brisbane, Miami and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. The SUBWAY® brand was ranked the number one Franchise Opportunity and the number one Global Franchise in the 2010 edition of Entrepreneur magazine's “Annual Franchise 500®” survey, an honor that the SUBWAY® chain has received 17 times in the past 23 years. For more information about the SUBWAY® restaurant chain and its sustainability efforts, please visit http://www.subway.com and http://www.subwayfreshbuzz.com. SUBWAY® is a registered trademark of Doctor’s Associates Inc.

Jill Mastrangelo
MMI Public Relations
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