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Sour Sugar Market Overview, Growth Drivers and Opportunity Assessment

 

Rockville, MD -- (SBWIRE) -- 06/18/2018 -- The global market discussion on Sour Sugar can be found in an upcoming report titled "Sour Sugar Market Forecast, Trend Analysis & Competition Tracking - Global Review 2018 to 2027", which is going to be published in the wide database of Fact.MR. Rapid shift in the preferences and tastes of individuals is becoming the "new normal" in the cosmetic, personal care, and food and beverage industry. Fragmented tastes and preferences of the customers have led forward-looking retailers and leading cosmetic and food manufacturers to broaden their product line and introduce products flavors and products that align well with the growing requirements of customers. As customers today are willing to experience novel and health-benefitting products, major companies are focusing on narrowing their investments towards developing unusual flavors such as sweet and sour, and chewy confectioneries that differentiates the brand from the crowded market.

Popularity of sour-flavored candies among confectionery consumers will continue to intensify demand for sour sugar, which is likely to equate well with the end product demand globally. The global candy market in 2018 is estimated to account for over US$ 45 Bn with a year on year growth of over 3% year on year, equating to significant potential and opportunity for sour sugar manufacturers.

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Leading Companies to Broaden Their Product Line towards Application-Specific Products

Besides confectionery industry, consumption of the sour sugar has continued to witness considerable demand in various other industries including cosmetic, personal care, and pharmaceutical industry. Of particular importance is the increased demand for sour sugar in the cosmetic industry. Leading manufacturers are concentrating on utilizing sour sanding as an important component in a range of cosmetic and personal care products such as bath bombs, detergents, shampoos, and dermal care products. With the incorporation of sour sanding in the cosmetic and personal care products, manufacturers are focusing on developing even skin tone solutions.

For instance, cosmetic companies such as Amaretto has launched a range of sour sugar scrubs for exfoliating and moisturizing the body. Application of this product offers juicy and refreshing fragrance to the customers. In addition, various cosmetic and personal care companies are focusing on developing innovative products such as sour watermelon sugar scrub cubes through e-commerce platforms such as Etsy.com. Through developing novel and innovative products, cosmetic and personal care companies are focusing on pushing their position high on the success ladder.

Flavor Retention, Slow Moisture Migration, and Long-Shelf Life: Focus on Production of Enhanced Texture and Quality of Confectioneries to Boost Demand

To ensure stable and dry surface appearance of the candies and gums and retain the surface flavor of confectioneries, leading manufacturers in the confectionery industry are concentrating on utilizing sour sanding sugar. Major manufacturers are also utilizing sour sanding sugar products such as Galacidâ„¢ Powder 60 on a range of confectioneries to incorporate and maintain the mild softness in their surface.

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Consumption of the sour sanding sugar has further intensified in the production of confectionery products as a flavor enhancer. Leading confectionery manufacturers such as Nestle, Lindt & Sprugli, and Haribo are utilizing sour sanding sugar to extend the shelf-life of the confectioneries. Peppering the soft sanding sugar on a range of soft confectioneries offers slow moisture migration properties and retains the quality, as well as the flavor of the candies for a prolonged time period.

Strategic Partnerships among Leading Participants to Create Lucrative Growth Opportunities

With the changing tastes and preferences of the customers and individuals, leading confectionery manufacturers are diverting their focus towards producing confectioneries with innovative and novel flavors. For instance, Nestle SA has recently entered into partnership with Barry Callebaut AG, which is a leading supplier of high-quality cocoa and chocolate products. Through this partnership, the companies have developed a new range of chocolates – Ruby, which offers sour and sweet flavors to the consumers.

In addition, leading snacks company, Mondelez International has recently partnered with J&J Snack Foods Corp. to offer a range of sour flavored Ice Pops. The companies will concentrate on developing Ice Pops with a sweet frozen base along with a sour swirl in various flavors including red berry, blue raspberry, orange, lemon, and lime. Through developing innovative and novel flavored candies, major confectionery companies are focusing on sustaining their lead and strengthening their position in the competitive market.

Key manufacturing participants identified in the global sour sugar market include Lindt & Sprugli, DCM Shriram Consolidated Ltd., Haribo, ZPC Otmuchow SA, Nestle, and Grupo Arcor.

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