Deerfield Beach, FL -- (SBWIRE) -- 10/24/2017 -- Zion Market Research has published a new report titled "Natural Food Color Market (Carotenoid, Anthocyanin, Caramel) For Confectionery, Beverages, Dairy & Frozen Products, Meat Products, Bakery: Global Industry Perspective, Comprehensive Analysis, and Forecast, 2015 – 2021". According to the report, the global natural food color market accounted for USD 1.31 Billion in 2015 and is expected to reach USD 1.77 Billion by 2021, growing at a CAGR of around 5.2% between 2016 and 2021.

Natural food colors are derived from a variety of sources such as fruits, vegetables, seeds, algae & insect, and mineral. It is a dye, pigment or any other substance that has the capability of coloring cosmetic, food drug or any part of human body. The cost to produce natural colors is comparatively high than that of synthetic color. Synthetic colors are sold at competitive prices that influence the consumer's preference to purchase it. Synthetic colors provide the same hue as the natural colors. Colors are used to increase the appearance of food and make it attractive or preferable. This boosts the consumer's preference towards a particular food product. While processing, the original color of the product turn out to lighten, thereby to restore the color, the food products are incorporated into natural, nature identical food or synthetic colors. Natural colors are extracted from animal and plant sources, whereas synthetic or artificial colors are synthesized from chemicals.

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The increase in demand for natural food colors in the international market is because of increasing awareness regarding the harmful effects of synthetic colors usage and the chemicals used in manufacturing them. Ban in trading of synthetic color made products and its manufacturing in selected international markets like Japan and all European countries boosted the demand for natural food color in the past decade. This trend is expected to continue within the forecast period. Nonetheless, encouragement for using natural food colors over synthetic food colors in novel products such as crayons and infant toys, organic textile printing, handmade paper etc. is expected to open growth avenues for the market in the coming years. Moreover, the high expenditures in the production of natural food color are one of the major restraining factors for the growth of the natural food color market.

Anthocyanins, caramel, carotenoids are different types of natural food colors frequently used. Natural food colors are extensively used in food industry such as beverages, confectionary, bakery, meat products, dairy & frozen products, and others. The global natural food color market is expected to grow as there is an increasing health consciousness among the consumers that demand nature derived ingredients and additives in food. Beverages section is expected to dominate the market among all of other applications in terms of value and volume.

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North America dominated the regional market in 2015 due to the largest number of health concerned consumer base in the region coupled with the demand for healthy and clean label food products. Asia Pacific is expected to be the fastest growing segment within the forecast period owing to the increasing demand for natural color for ready to eat food applications in India and China. Latin America and the Middle East are anticipated to grow rapidly in the near future.

Some of the key companies operating in global natural food color market are Sensient Technologies Corporation, Chr. Hansen Holding A/S, Symrise AG, International Flavors & Fragrances Inc., Kerry Group Plc., Givaudan SA, Royal DSM N.V., Archer Daniels Midland Company, FMC Corporation and DD Williamson.

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