Boston, MA -- (ReleaseWire) -- 08/10/2012 -- The ongoing economic woes in Ireland and further afield did not help the laundry care category. Throughout the review period there was a noticeable shift in purchasing towards more essential items such as detergents, and away from less essential product types such as carpet cleaners, starch/ironing aids and water softeners. These categories all registered volume declines over the review period, as well as current value declines. The shift in consumer sentiment away from the least necessary...
Euromonitor International's Laundry Care in Ireland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
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Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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