Boston, MA -- (ReleaseWire) -- 02/14/2014 -- Eyewear in Germany maintained its positive performance in 2013 due to the fact that the country's population is ageing, with an increasing number of German consumers requiring vision correction. Current value growth in 2013 exceeded the category's review period average. This trend is being underpinned by the positive performance of spectacles, which are particularly popular among the elderly generation. While eyewear's consumer base continued to increase, thus ensuring volume growth, value...
Euromonitor International's Eyewear in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Contact Lenses, Spectacles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Eyewear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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