San Fransisco, CA -- (ReleaseWire) -- 09/27/2012 --The right sofa will instantly change the appearance of a room with a combination of style and comfort. Not only will it change the way a room looks, but it will change the way people use that room.

But finding the right sofa can be difficult. There are plenty of premium sofa retailers out there, but the average household can’t afford to spend thousands of dollars on a designer sofa. However one website, BuySofas.co, has been getting a lot of attention lately for providing affordable sofas that are also stylish.

As the name suggests, BuySofas.co specializes in a single type of good: sofas. Instead of distracting visitors with other home furnishings and add-ons, BuySofas.co chooses to focus on what it does best. A spokesperson for the website explained how this decision benefits customers:

“We want to establish BuySofas as the best place for Americans and Canadians to purchase sofas online. When people think of top-quality sofas at competitive prices, we want them to think of us. Due to our low pricing policy we are seeing more and more customers shun traditional retailers to buy from us. Consumers are beginning to realize that buying online means huge savings without compromising quality. ”

To make the purchasing decision as easy as possible for customers, the BuySofas.co website includes a section for featured sofas as well as a section which highlights the website’s best-selling sofas. So, instead of having to browse through the entire BuySofas collections customers can easily direct their attention to sofas that have already been approved and researched by other buyers.

At the BuySofas.co website, visitors will also learn that the company operates on razor thin profit margins. The company buys sofas in bulk quantities and then adds a very fine margin. Prior to purchasing each sofa, the company’s brand managers will monitor industry trends and contact suppliers to discover what the next big hit will be ensuring their range is always up-to-date.

The BuySofas.co spokesperson explained how the site is able to offer such low prices:

“Operating a furniture warehouse is expensive. Warehouses require a lot of space, employees, and micromanagement. Since our business is conducted entirely online, we’re able to avoid the high overhead costs of retail space while passing these savings on to customers.”

The site also offers a unique price guarantee, they not only guarantee the prices are the lowest in the market they will refund the difference if a customer finds a cheaper price within two weeks of purchase. They go even further by offering a refund within seven days if a customer finds a cheaper price anywhere.

About BuySofas.co
BuySofas.co is an online sofa retailer. The website promises to offer the lowest prices on the internet on many items, and the catalog includes hundreds of items at a variety of price ranges. For more information, please visit: http://www.buysofas.co