Gary Barbera Cares

Gary Barbera and His BarberaCares Programs Thanks Our Veterans for Their Service and Sacrifice Among a Procession Broadcasted Live on 6ABC

Gary Barbera’s BarberaCares Programs were privileged to Parade Prowlers in honor of American Veterans the 5th Annual Philadelphia Veterans Parade broadcast live on 6ABC.


Philadelphia, PA -- (ReleaseWire) -- 11/04/2019 --Gary Barbera's on the Boulevard and their BarberaCares Programs continued their commitment to honor and thank Veterans for their sacrifice and service by proudly participating with their famous Prowlers in the 5th Annual Philadelphia Veterans Parade. Riding along honoring America's tri-state hero Veterans in Gary Barbera's Prowlers were the lovely ladies of local Miss America Scholarship Pageants, Miss Liberty, Jenna Martorano and Miss Liberty Outstanding Teen, Maddie Matthews.

The 5th Annual Philadelphia Veterans parade route began at Juniper and Market Streets with a procession of over 250 motorcyclists and continued heading east on Market Street and concluded at North 5th Street where the Veterans Festival took place. At the parade's kickoff, a paratrooper made a dramatic coordinated jump and descended onto the Independence Mall landing at approximately 12:30 PM.

The Master of Ceremonies, Parade Announcer, Grand Marshall, Singers and Trumpet player include Roland Scarinci, Gene Richardson, Bob McMahon, Judge Dugan, Bill Meade, Kevin Pierce and Aidan Peterson. Special guests were of course the Veterans.

Veterans Day is celebrated on November 11 every year in the United States in honor of the "eleventh hour of the eleventh day of the eleventh month" of 1918 that signaled the end of World War I known as Armistice Day. Veterans Day commemorates veterans of all wars.

Honoring our Veterans is very important to BarberaCares Programs. Gary Barbera says that he is honored and feels privileged to participate in parades that honor our fine Veterans and those currently deployed as well as how important it is to support fine organizations such as VMC, Veterans Multi-Service Center, located in our own backyard. If you want to donate to honor our veterans, why not give to the VMC where 95% of your donation goes directly to programs. It is home of the free because of the brave. We need to serve those who have served. A special thank you to all Philadelphia Law Enforcement and Homeland Security who kept all safe.

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To view photos from the 5th Annual Philadelphia Veterans Parade on 6ABC, visit:

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About Gary Barbera's on the Boulevard and His BarberaCares Programs
Gary Barbera's on the Boulevard proudly celebrates their 30th anniversary since swinging open the doors showcasing Dodge, Ram, Chrysler, Jeep and CPOV vehicles collaborating with it's own Philadelphia's Credit Connection- On-Site Instant Auto Credit. Over 1000 Vehicles including 300 Jeeps Cheap at one location. Barbera's on the Boulevard is recognized by FCA as Philadelphia's #1 volume dealer in both new and pre-owned vehicles for decades. Getting their start as a Dodge dealer has propelled them to be the #1 Dodge Dealer in 6 states, PA, NJ, DE, MD, VA, and WV since the start while receiving Chrysler's highest accolade J D Power certification.

The Barbera Culture, rooted in the belief that Business Comes Where it is Invited and Stays where it is Well Treated. The Barbera organization hires hospitality and trains talent instilling within every single employee the philosophy of guest hospitality, consistent service, and gratefulness for the client's most precious gift of their valuable time. Their proudest moments are when they are welcoming back families who have purchased 9-10 cars and who send their friends and family. The biggest compliment is the wonderful thoughtful gift of a referral of family and friends.

The Barbera family credits their parents with instilling the Barbera Culture of Hospitality, Family Values and Work Ethic. Their mother Rita Barbera known to all as "Lovely Rita" was kind, socially conscience, and valued family and hardwork. Their father, Eugene Barbera planted the automotive seed through his business, Palm Auto, a carwash, gas station, auto repair and body shop center located in Fishtown before it bloomed into the sprawling area it is today. The Barbera family would work for their father as children inspired by their father's work ethic and client satisfaction standards. Their dad said, "Hard work never hurt anyone but Aggravation sure will kill you."

Honored to be recognized with the prestigious Family Owned Business award for dual accolades; Gary Barbera's on the Boulevard for positively impacting their communities economically and BarberaCares for Community Service Excellence. On the heels of this crowning achievement Gary Barbera's on the Boulevard is recognized alongside industry icons 6ABC, QVC, and Comcast NBCUniversal for Corporate Philanthropy as the region's most charitable givers.

BarberaCares principles of Support, Enhance, and Inspire lead the way in community service including broadcasting their Don't Text and Drive Campaign- Keep the Boulevard Safe message to everyone, especially the young. Proud to be the inaugural partner of Governor Edward G. Rendell's Adopt-A-Highway state wide clean up initiative from the ground up, 1000's of Turkey and Winter Coat hand deliveries to underserved sections of the city such as Strawberry Mansion, massively leading the way in Solar Recycling Cans around the city. Support of Philadelphia's finest including P.A.L, honoring Veterans for their service and sacrifice. Of course 1000's of individuals, children, families, youth groups, churches and synagogues have been added to the list of those being assisted by BarberaCares over the 3 decades.

Their Philly famous mascot – the Barbera Bear can be seen lending a paw and entertaining during parades and community clean-ups. Gary Barbera's on the Boulevard is also known for where the Stars buy their Cars! It all began with Jim McMahon and Doug Pederson as a young Quarterback in the 90's with many, many stars in between and after. Now it's Coach Doug Pederson and he's been driving Barbera for decades! Now it's your turn. I would be remiss if I didn't ask you.... Is Barbera the Best... Boy I Guess!