Sari M Productions

The Path to Online Vehicle Buying with VeriShow


West Bloomfield, MI -- (ReleaseWire) -- 07/23/2015 --Online collaboration is a distinctive way of shopping for cars that complements the ways cars are purchased today. Startups like Carvana and Beepi allow consumers to purchase a vehicle online and have cars delivered to their homes. By promoting the business model as transparent, convenient and pressure-free, these startups are exploiting the stereo-type associated with the car buying process. Real or perceived, 46% of consumers questioned in a recent automotive consumer study indicated they would be willing to complete the entire process online. Today, every dealership can easily tap into this opportunity by adding an engagement platform that provides the tools to complete online transactions.

Less obvious in these online business models is the shift away from the product (vehicles) and focus on the experience (brand). The three attributes, transparency, convenience and pressure-free are the drivers of the online vehicle buying model. Fortunately for dealers, there are no patent or trade-mark protection for these drivers. Dealers simply need to appreciate how the online world is affecting buying behavior and create their online brand around the 3 key drivers.

This is creating opportunity everywhere for dealers to leverage existing assets for operational and economic efficiency. Off-the-shelf technology is allowing dealers to better adopt to changing behaviors creating competitive advantage without additional infrastructure cost. In the online world, dealers can create value not by just selling products but providing solutions that deliver quantifiable results, examples: 100% Online Transaction and 60 Minute Delivery are two such solutions.

Verishow is a live support and collaboration platform, which, according HBR Labs CEO Yuval Moed, is designed to meet the needs of the new emerging customer who want to interact in person with agents. Essentially, the program is made to enhance customer service. Car dealership representatives are looking to engage customers as soon as they get to their website and VeriShow's platform can help engage personal sales with this new technology.

Purchasing a car should be like purchasing anything else, according to Yuval Moed, who says the internet should be able to play a role. Verishow, a company based in Farmington Hills, MI with research firms in Israel, came up with a web-based program to allow customers to interact more intimately with sales people.

VeriShow provides dealerships with the ability to instantly engage clients online, in person, via text chat, video chat, phone and then browse their own web site or others industry related sites with them as well as review and fill-in applications while interacting online. There is no other way to provide better personal service online.

Verishow allows you to speak face to face with a rep that can actually show you the ins and outs of a product while simultaneously showing you facts and figures about the product on an adjacent window. VeriShow is a "MAYDAY "solution for any website. The solution fits almost any line of business. Any company that wants to differentiate itself by providing better customer service can benefit from using VeriShow. Verishow also uses a consumer-friendly system that displays various independent applications to assist the customer in the chat.

"When you shop for a car, you first go online and do all your research," he said. "You don't walk into a dealership before you have done some research at home," states Moed. "The system could take a customer all the way through the purchase of a vehicle, all the way to collecting information from the consumer if they've made a selection, Moed said.

Online Car-buying Capabilities with Video Chat & Co-browsing to Compliment Traditional Sales

Online car buying no longer stops at website browsing and live text chat. Real-time personal engagement platforms such as VeriShow complement the way dealership can sell and engage with customers online. In addition to the traditional channel of selling cars at the dealership, they provide dealers with the tools to engage customers and prospects face-to-face via video chat, co-browsing the website's car inventory and completing forms with the customer in real-time and more.

This online engagement channel offers its own perks and benefits. It is a new level of customer experience that shortens the time it takes to select and buy a car for both the customer and the dealer, which can complement the bottom line.

Dealers that embrace the growing interest in online car buying, (currently there are about 100 American dealers with the technology and processes to allow their customers to buy online) will outrun their competitors today. Additionally, as those dealers make online buying part of their DNA, they position themselves for sustainable long-term competitive advantage. What will not change is what dealers have done for the last 100 years, sell cars and build relationships. But how dealers accomplish that and the strategies used are changing daily due to the overall shift to online interaction and transaction, and of course consumer behavior.

This human engagement solution online customers can get real time personal live assistant from representatives through VIDEO CHAT, CO-BROWSING and CONTENT SHARING. If thinking about providing personalize customer service capabilities using Video Chat, Co-Browsing, Real time Content Share (documents, video clips, images), in real-time, Saas, Operates on any OS and any browser, mobile capabilities, no download, and no installation.

About The VeriShow Team
The VeriShow team is led by CEO Yuval Moed, with support from a number of Michigan- based private investment groups including Lis Ventures and Gal-Mar. The company's R&D facilities are located in Haifa, Israel; its corporate headquarters are located in Farmington Hills, Michigan.

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