Trends in US Grocery Retailing - New Study Released
While value-focused consumers have turned to discounters, hypermarkets and warehouse clubs to find the lowest grocery prices, high-income consumers are increasingly favouring upscale grocers. This polarisation has squeezed mid-priced supermarkets. Time-pressed shoppers are also making quick, fill-in shopping trips at convenience retailers, which have responded by growing their selection of groceries. These two trends - polarisation and convenience - are reshaping grocery retailing in the US.
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