Now Available: Baby Food in Bolivia
During the review period baby food started posting healthy rates of growth thanks to investments made by companies in distribution, positioning and advertising. For instance, prepared baby food continues to attract consumers from mid- and low-income segments. Consumers from these groups are increasingly facing busy lifestyles due to more women in the workplace than in the past. Two-income households have the necessary means to pay for baby products but at the same time do not have enough time...
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