Non-Grocery Retailers in Estonia - New Market Study Published
The high growth in non-grocery retailing recorded in 2012 slowed in 2013 mostly as a result of slower economic growth, and the basis reached in 2012 was relatively high. Nevertheless, decent growth continued in 2013 as some improvement in consumer confidence was evident. Still, many Estonians have remained relatively price-sensitive and evaluate each purchase. To some extent, growth was also supported by price improvement.
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