Market Report, "a Bloated Market: Trends and Developments in Digestive Remedies", Published
Although digestive remedies are becoming more important in the world today as a result of increasingly unhealthy diets, stressful lifestyles, growing elderly populations and greater awareness of digestive conditions, rising competition in this fragmented market is limiting growth. Preventive health and wellness trends are also putting downward pressure on digestive remedies sales as consumers are proactively caring for digestive health with such products as probiotics and fortified foods.
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