"Irons in Turkey" Now Available at Fast Market Research
While irons continued to register growth in 2013, both in volume and current value terms, as one of the most-stable product categories within consumer appliances, the average unit price registered even stronger growth due to the shifting preferences of consumers towards models with steam tanks. Despite their high prices compared to regular models, these products are preferred for their ability to iron clothes smoothly and fast. The time it takes for them to heat up is regarded as a problem,...
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