"Laundry Care in Bulgaria" Published
Standard powder detergents was once again the main driver of growth for laundry care in 2013. Companies, both local and international, continued to invest in renewing their brands. They also added value to their products by changing their formulas or introducing new brands to their portfolios. Standard powder detergent companies also invested in distribution of their products through traditional and modern channels. Consumers also drove the growth of the category by using this product as a multi-purpose cleaner. This was...
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