"Cigarettes in Nigeria" Is Now Available at Fast Market Research
The cigarettes category in Nigeria is traditionally conservative in terms of innovation, with the type of cigarettes generally remaining unchanged for several years. This trend, however began to change in the last 3-4 years, driven by the quasi-monopoly British American Tobacco (Nigeria)'s introduction of the Switch capsule filter, which allows the smoker to switch between standard and menthol cigarettes. Newer companies are also now trying to penetrate the market with innovative cigarettes, the latest being Black Horse Tobacco Co's Esse...
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