Now Available: Bags and Luggage in China
Retail value growth of bags and luggage decelerated slightly in 2014 compared to the previous year, mainly due to the continuous economic slowdown. Consumers became more conservative and price-sensitive in allocating their spending, especially when purchasing products of non-necessity, such as bags and luggage, under the less favourable economic conditions. As a result, many brands especially those owned by domestic manufacturers, such as Powerland Group, had to introduce a series of marketing campaigns and promotions, such as frequent discounting activities,...
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