Mod Girl Marketing Shares Healthcare Marketing Trends for 2016
Pew Research has found that 72% of patients routinely consult the internet for information on medical facilities, treatments and providers. To stay competitive, healthcare businesses must meet the demands of an increasing digital generation – by going over and beyond simply having a website or social media presence, and actually providing customer service and scheduling functions via the web, says Mod Girl Founder Mandy McEwen.
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