Transactional Video on Demand Market: Growth Dynamics: By Key Vendors Apple Inc., Google Inc., Vixy, Limelight Networks, Lightbox TV
A trend of pay-per-view and continuous improvements in the internet speed is creating a significant demand for transactional video on demand content. The growing media and entertainment industry along with increasing telecom service providers are fuelling the global transactional video on demand market. In the transactional video on demand model, users pay only for the content what they need. Vendors are providing attractive prices to attract the users and to retain the users.
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