Recently Released Market Study: Cigarettes in the United Arab Emirates
The recession did not typically impact smokers' volume consumption of cigarettes. Some consumers switched to cheaper brands as a result of the economic downturn, as they sought to save money, but few consumers opted to smoker fewer cigarettes. This shift towards lower-priced cigarettes consequently resulted in economy cigarettes gaining almost a percentage point in volume share in 2011 over the previous year, rising to account for 12% share.
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