Cotton Wool/Buds/Pads in Germany - New Market Report Now Available
Cotton wool/buds/pads remained a very mature and saturated category within tissue and hygiene in Germany in 2011, and the low growth in current value terms has to be seen as a success rather than a failure. There is a lack of growth opportunities on the one hand, and competition from other categories, especially personal wipes and cosmetic wipes, on the other. Wipes are of greater interest to manufacturers, as they offer more opportunities regarding new product development, as well as...
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