New Report Available: Pet Care in Italy
After years of continuous and steady growth, the pet care market starts to notice a slight decline in value in 2013 generated partly from the food category where volume sales slowed the value growth down across most categories. This was mainly due to the fact that the pet food market is mature and saturated on one hand and that, in particular with dog food, volumes are restricted by the increasing trend in Italy towards small-sized dogs. Value decreasing only slightly...
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