New Market Report: Other Pet Food in the Philippines
Over the review period, other pet food showed positive growth as general interest in pets improved. With higher disposable incomes for most households across the nation, the idea of keeping relatively small pets, such as birds, fish or small mammals, rapidly became possible. This boost resulted in volume growth of 4% for other pet food in 2012, with a value sales increase of 7% in current terms, ending the year with Ps126 million in retail value sales.
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