Sweet and Savoury Snacks in the Philippines: New Research Report Available at Fast Market Research
The progressively improved Philippine economy towards 2012 and 2013 was seen to benefit sweet and savoury snacks. This is partly due to the influence that improved incomes have on entertainment-related expenses, including movie-watching and home movie marathons with snack parties. Also, the higher purchasing power translated into greater purchasing ability even for more expensive sweet and savoury snacks, allowing greater room for numerous product launches.
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