New Report Available: Oils and Fats in Serbia
The dominant category in Serbian oils and fats is vegetable and seed oil, covering 83% total volume share and 61% total value share. This indicates that vegetable and seed oil (especially sunflower oil) drives most trends in the category as a whole. Sunflower oil has been considered as one of the five most essential packaged food products amongst Serbian consumers for decades. With the exception of olive oil, Serbian oils and fats is well developed in terms of competitive environment...
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