Juice in Portugal: New Research Report Available at Fast Market Research
Juice in Portugal experienced numerous difficulties maintaining sustainable growth towards the end of the review period, with strong negative growth in 2013 a reflection of this. For three consecutive years, the category has registered substantial considerable losses, with off-trade volume sales falling by 8% and off-trade value sales falling by 7% in current terms in 2013, while on-trade sales declined by 16% in both volume and current value terms.
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