New Market Study, "LVMH Moet Hennessy Louis Vuitton SA in Wine (World )", Has Been Published
LVMH owns the world's two leading champagne brands: Moet & Chandon; and Veuve Clicquot. The champagne market's outlook however is modest, with its largest market Western Europe not feeling the desire to celebrate in recent years. Meanwhile other sparkling wine is competing more fiercely for share of throat in North America. China has emerged as a major strategic interest, both in sparkling wine and in still light grape wine, as Chinese consumers wake up to the attractions of champagne and...
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