"Bath and Shower in Uruguay" Is Now Available at Fast Market Research
Traditionally sales of bath and shower products have been attributed to the performance of bar soap, the largest product category in Uruguay. In 2013, however, body wash/shower gel recorded the best performance, achieving 21% growth, seventeen percentage points higher than in the previous year, reaching UYU20 million. On the other hand, bar soap only increased by 10% indicating a change in Uruguayan preferences. The second fastest growing category was liquid soap, which rose by 12% followed by intimate wipes and...
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