New Report Available: Home Audio and Cinema in China
Home audio and cinema continued its declining trend and recorded a 2% decrease in retail volume sales in 2014. This is largely owing to the relatively long replacement cycle, which was as around 56 months in 2014 according to Euromonitor International?s socioeconomic data. Moreover, the adoption rate of new products amongst households was limited due to consumers? preference for home video products rather than home audio and cinema products in China. This is largely because songs can be easily downloaded...
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