Global Fast Food Market to Reach US$617.6Bn by 2019 End, Brands Increasingly Launching Healthier Options to Unlock Promising Avenues
The presence of a copious number of prominent players is what makes the global fast food market intensely competitive and fairly fragmented, finds researchers at Transparency Market Research (TMR). Top players operating in the market include Doctor's Associates Inc., Yum! Brands Inc., Domino's Pizza Inc., Wendy's International Inc., McDonald's Corp., Jack in the Box Inc., and Burger King Worldwide Inc. TMR observes that the top players are making sizeable investments aimed at introducing advancement in their product portfolio. They are...
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