Mod Girl Releases Inbound Marketing Handbook to Help CMOs Launch Successful Marketing Strategies
Being a Chief Marketing Officer (CMO) is not an easy job. Modern CMOs must be well versed in marketing strategies that range from traditional to digital marketing. They need to stay up-to-date on the latest marketing methodologies all while trying to work with a limited budget and produce a positive ROI. Mod Girl Marketing Founder Mandy McEwen understands these challenges which is why she recently released The Modern CMO: A Handbook For Effective Inbound Marketing.