After remaining largely unscathed by the global financial and eurozone debt crisis, the Cypriot banking sector succumbed to pressure in 2012 triggered by huge losses from investments in Greek sovereign and corporate bonds. The depressed economic environment led to a sharp decline in employment levels, leading to erosion in consumer confidence and spending. The recessionary economic conditions eroded demand for life insurance products with the segment's gross written premium falling by 7.1% in 2012. The life segment accounted for the largest share with 39.7% of the written premium of the overall insurance industry in 2012. The segment is highly competitive with 11 insurers - six domestic, three composite and four foreign - operating at the end of 2012. Over the forecast period, reforms in the financial sector, an aging population and declining government benefits due to austerity measures will encourage investment in long-term saving products.