ReleaseWire

A local contractor is ready to make kitchens, bathrooms, and other parts of the home look incredible just in time for the holidays to arrive. What better gift to give yourself or a loved one than a complete home makeover?

Today IAAP introduced Dr. Veronica Cochran as the new CEO. Veronica has served in a variety of managerial and executive leadership roles over the last 20 years within leading organizations. Most recently, Veronica founded L.I.F.E. Concepts, an organization that specializes in leadership development and advancement. It was through L.I.F.E. Concepts that Veronica teamed up with IAAP. She developed a shared passion for IAAP's purpose and vision, which led to her eventual interest in the IAAP CEO position.

The International Academy of Science today announced the release of the Credit Recovery model of the Acellus Learning System. The credit recovery model of Acellus uses Deficiency Diagnostic technology to provide in-depth training on the specific areas where students are lacking in understanding.

Many specialties thrive off of other doctor’s referrals; from pediatrics to urology, many practices’ revenue would shrivel if other physicians quit passing on their patients. Are you doing all you can to maximize your referral relationships

Your medical practice probably has a page on Yelp, whether you like it or not. For those of you who have no idea what Yelp is, it’s a site where anyone can review and rate local businesses. As of last month, 41 million users were visiting this site in a 30 day period, making it a very fast growing, high traffic site. Those users peruse Yelp before trying a new business, like a restaurant, mechanic or salon. Because the site has traditionally been used for those types of establishments, many doctors and practice managers we talked with were surprised to learn Yelp had pages dedicated to their businesses. They were also surprised (and relieved) to find out they could take control of those pages.

CashAdvance.com ensures consumer protection by educating borrowers on Kansas Payday Loan laws

Health systems and medical practices have fresh resources to draw upon when considering new hires.

When Johnson County Pediatrics entrusted their social media and customer service endeavors to (e)Merge, they were already a hit with their patients. What the services enabled them to do was take their patients’ experience to another level, one that their competition couldn’t provide. It also helped them to attract more new patients.

Learn how to implement a successful, professional social media campaign for your practice or hospital.

If you hope to increase patient referrals and boost your bottom line this New Year, free advice from these experts is just what the doctor ordered…

Kansas City, Missouri Based Mortgage Lender John Willoughby reveals mortgage secrets at a new web site that is full of free reports, a home buying guide and free mortgage calculators. The site is designed to give consumers all the facts so they can make an educated decision when obtaining a mortgage.

Patients now expect to connect with their healthcare providers online. One company is helping cut the time and energy it takes.

The Cleveland Clinic’s foray into fashion highlights valuable lessons for the healthcare industry.

Emotionally drained employees in the physician’s office can create a negative experience for patients and big headaches for healthcare managers and administrators.

Here at (e)Merge, we measure patient perception of our client’s practices by sending in medical mystery shoppers. They evaluate and document the patient experience both over the phone and in the office. Though more health systems and practices are using medical mystery shopping to give them a competitive edge when it comes to patient experience, there are still misconceptions surrounding it.

Patient privacy violations spark discussion on social media in the healthcare industry.

Does your medical practice’s online image appeal to women? New research shows it must.

Congratulations! Your medical practice or health system has joined the social media movement and you are now connecting with current and potential patients online.

Business can get routine. After awhile, we quit thinking about why we do what we do. Sometimes, we can get into ruts and routines that are no longer valid or useful to our business. Medical marketing expert Jamie Verkamp says this is when we need to open ourselves back up to evaluation and possible change.

As marketing specialists, we are constantly asked about strategy. Many wonder how effective word-of-mouth marketing really is and how much of their marketing plan should rely on it. “Normal or satisfied practices cannot rely on word-of-mouth marketing at all because they are not creating memorable experiences for their patients,” notes Jamie Verkamp, Partner at (e)Merge. “These practices have to spend a lot more money on advertising because their patients aren’t inspired to share their encounters with others. But practices creating buzz and memorable experiences can harness more holistic marketing approaches because they have so many loyal patients that will take their message viral very quickly.”

St. Louis Children’s Hospital is giving parents a new, helpful resource and promoting business at the same time. The health system is one of the first to debut an iPhone app for their brand. The app, Kid Care, tells parents what injuries are emergency room worthy and which can be treated at home. It even gives remedies, doses and hospital contact information.

We’re accustomed to hearing hospitals brag about having the best medical results, the latest technology or the newest facilities. Now, hundreds of U.S. hospitals are boasting about patient experience.

To say that the American healthcare industry is in flux is a gigantic understatement. The changes that are both upon us and impending are countless, ranging from the electronic record transition to the political overhaul. In a time of uncertainty, it can be helpful to focus on that which we do have control over. No matter how many adaptations we have to make, we can strive to ensure patients do not feel the stress of the behind-the-scenes mayhem. We can also work toward not just maintaining, but improving the patient experience.

Appearances aren’t everything, but they do account for much of a first impression. As people increasingly search for healthcare on the internet, your web presence and the image it projects for your practice become a vital part of your identity. Still, we see a horrifying number of health networks and private practices with archaic, unsightly websites.

Award-Winning GoldKey Integrates with KryptoVault to Deliver Unparalleled Security for Cloud Storage

GoldKey Unveils Integrated Multi-Factor Authentication for Securing Windows 7 User Account Log-in

GoldKey Security Corporation today announced that its USB Smart Card has passed the Microsoft Windows 7 Logo Testing. GoldKey allows users to add multi-factor authentication to Windows 7 BitLocker Drive Encryption and Windows 7 user account log-in. In addition, GoldKey’s USB Smart Card may be integrated with PKI security applications, such as Active Directory and VPN authentication.